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Primal Instincts Cookbook

MY FOUNDATION

Each one of us lives longer today than anyone in our ancestral history. However, the average body of anyone living ten-thousand years ago was comparable to todays athletes. Through research, I found this had a lot to do with their diet. This was a time long before food processing and they ate off their own land; nothing was created in a lab either. I wanted to make a cookbook that revived these ancient dishes, so I looked deep into the original diets of Humans. The Suri Tribe of Ethiopia still cook very much like our ancestors, so they were the perfect subject for am ancient culinary examination. 

MY PATH

Each recipe is taken from the diets of the Suri People, all rich with the ancient dietary wisdom of our ancestors. They typeface Malaga was used due to its chiseled serifs which look like they were carved out of stone. The colors were taken directly from the face paint the Suri people use during celebrations because cooking should be a festive activity. The heading type was a very textural and rough look to feel organic and handmade. The images used are of the Suri people during a celebration in their traditional garb when they cook for the entire village. 

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Primal Instincts Cookbook
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